Client: Brewed Awakenings (Independent Coffee Shop – Austin, TX)
Problem: Low foot traffic and limited visibility on Google Maps
Strategy:
- Optimized Google Business Profile (photos, services, Q&A, posts)
- Built citations on 30+ local directories (Yelp, Foursquare, Apple Maps)
- Created a blog series targeting keywords like “best coffee in Austin”
Results (in 3 months):
- Local 3-Pack ranking for “coffee near me”
- 64% increase in website visits from local search
- 41% increase in in-store foot traffic (measured via POS data)
